Mediocre marketers think in terms of campaigns. Great marketers think in terms of growth frameworks. – Neil Patel
SEO commonly known as Search Engine Optimization, makes sure that your website is displayed in the top few listings on the search engined whenever a search term about your business or similar to your business is typed in the search bar by the user. This way your website gets displayed to your relevant audience, increasing the chances of your website bringing business/sales for you. If the search engine does not list your website on the first few links people will tend to ignore your website. We have SEO experts who will make sure this does not happen with you.
Social Media Marketing is the best way to reach your audience where they are. Social media gives you insight about the behaviour of your audience and also helps you interact with them on a personal level. You can know the likes and dislikes of your audience first hand and design your marketing, targeting and advertising campaigns accordingly. This in turn saves a lot of money spent on failed campaigns.
Data is the new commodity that the world is trading in. For online success it is important to have data to market to. The data is collected by lead generating activities on the website. It could be a freebie at the end of the website which the visitor gets if they fill in their details or just a simple contact form that collects details of the customers. These details are used as leads in ad campaigns and marketing activities.
Google, Facebook, YouTube, Twitter, etc. These are the places where your audience is majorly present. To advertise on these platforms is important to drive more sales. However, each social media platform has different format of ads and limitations too. Not to worry our ad experts have years of expeience of running ads on social media and are aware of all the limitations, loopholes and success strategies of the same. We make sure that every penny you spend on ads gains you two pennies in return.
Offline marketing and ads are easy to analyse however the online game is a completely different giant. The best however, is that online analytics give you much more data than you can expect in offline analytics. You can drill down to the age, the ethnicity, the likes and dislikes and the number of times a visitor has visited your online store website in a day. Analytics give you data and data makes you ahead of your competition in every marketing or ad campaign. Analytics also show you what your competition is doing in real time.